Board of Directors

Håkan Lundstedt

Chairman

Håkan Lundstedt is the President and CEO of Synsam Gruppen, a position he has held for over 8 years. Previously, he has also been the CEO of Mekonomen Group and the CEO in Lantmännen AXA. During his time at  Mekonomen Group, he also served as a member of the executive management team at Axel Johnson Group. Overall, Håkan has more than 25 years of experience within consumer-oriented businesses. Håkan Lundstedt is a Swedish citizen and resides in Sweden.

Kjersti Helen Krokeide Hobøl

Vice chairman and Board member

Kjersti Helen Krokeide Hobøl is CEO of Nille, a retailer with 360 stores, revenues of NOK 1.7 billion and 2,000 employees. She came to Nille from leading Kid Interiør over 8 years. In both of these jobs, she has taken over the management in a demanding situation and demonstrated strong ability to drive change, develop and improve business. From 2001 to 2010, Kjersti worked for DNB in the corporate market division, where she among other things built up a unit for handling demanding engagements. Kjersti studied economics at BI Norwegian Business School, and had various roles within finance in COOP and DNB early in her career. Kjersti combines strong operational retail expertise with a solid background from the corporate treasury and financing. She is a Norwegian citizen and resides in Norway.

Ronny Blomseth

Board member

Ronny Blomseth is CEO of Power International, one of the leading electronic retail chains in the Nordics, a position he has served since 2014. Prior to this, he was the CEO of Elkjøp Nordic. Ronny was a board member of XXL from 2003 to 2022 and has also held other board positions in consumer-oriented businesses. Ronny is a Norwegian citizen residing in Norway

Kari Ekelund Thørud

Board member

Kari Ekelund Thørud is the Vice President Ownership and Governance, Business Unit Energy in Norsk Hydro, a position she has held since January 2022. Previously, she has been the CEO of NordPool and Deputy CEO and SVP Markets in Hafslund Oslo Celsio. Kari is a Norwegian citizen residing in Norway.

Tom Jovik

Board member

Tom Jovik is a Principal at Altor Equity Partners and has been in the company since 2011. Prior to joining Altor he worked as management consultant for Arkwright. Jovik holds an MBA from the Wharton School of the University of Pennsylvania (US) and a degree from the Norwegian School of Economics (NHH). He is a Norwegian citizen and is resident in Norway.

Tor Andrin Jacobsen

Board member - employee representative

Tor Andrin Jacobsen is the store manager of the store in Sartor, Norway. Prior to this he served as a sales leader in XXL’s store in Åsane, Bergen, and has been in the company since january 2009. He has held various positions in the company, from part time worker in store to substitute store- and sales manager in Norway. From 2016 has he also been responsible for education of all outdoor departments in new stores, both in Norway and Austria. Tor Andrin is educated nutritionist and also studies business economics at the University of Tromsø. He has been a employee representative in the Board since October 2021. He is a Norwegian citizen and resides in Norway.

Helena Henriksen

Board member - employee representative

Helena Ebersten Henriksen is VP category, Leisure & Youth. This is a position she has held since 2016. Helena started in the company in 2010 as a Sales Manager in the sportswear department. Since 2016 she has been responsible buyer for various categories within sports and outdoor in the company. Helena has a bachelor’s degree in business and administration from Handelshøyskolen BI. She has been employee representative in the Board since September 2023. Helena is a Norwegian citizen and resides in Norway.

Kjell Arne Fikerud

Board member - employee representative

Kjell Arne Fikerud is working at the Central Warehouse facility in Norway with the fulfillment system Autostore. This is a position he has held since 2016. Kjell Arne has a long experience within logistics serving for several industrial and retail companies both within inbound and outbound flow of goods as well as warehouse manager roles. Kjell Arne Fikerud has been employee representative in the Board since September 2023. He is a Norwegian citizen and resides in Norway.