Management

Pål Wibe has been the CEO in XXL ASA since April 2020. Wibe came from the position as CEO in Europris ASA, a position he held since March 2014. Prior to his appointment as CEO of Europris ASA, he served as CEO of Nille AS for nearly seven years and CEO of Travel Retail Norway AS for two years. Pål Wibe has also held various managerial positions in ICA Ahold AB for six years and worked five years in McKinsey & co. He holds a Master of Business and Administration (Nw. Siviløkonom) from the Norwegian School of Business and Administration (NHH) and an MBA from the University of California, Berkeley. Pål Wibe is a Norwegian citizen and resides in Norway.

André Sjåsæt is currently acting as EVP Marketing and Category and has been EVP Strategy and Business Development in XXL ASA since September 2020 and Chief Strategy and Business Development Officer since March 2020. Sjåsæt came from the position as Director for Group Business Development and Digital Services in Bertel O. Steen AS, a leading Norwegian automotive company. He has also been Strategy and Business Development Director in the same company from 2014. Before joining Bertel O. Steen he worked as a management consultant at A.T Kearney and EY. André Sjåsæt holds a M.Sc. in Science and Technology (Sivilingeniør) degree from the Norwegian University of Science and Technology (NTNU). He is a Norwegian citizen and resides in Norway.

Sebastian Blom has been the EVP Digital Commerce since January 2022. Sebastian retuned to XXL after having held the position as CDO in Espresso House group, the leading coffee house chain in the Nordics, from September 2021 to December 2021. Prior to this, Sebastian held various positions in XXL, acting as XXLs CDO from May 2018 to August 2021, held the position as Head of eCommerce Development from May 2015 to May 2018 as well as eCommerce Solution Manager from May 2015 to May 2016. Before joining XXL in 2015, Sebastian worked at iStone Cross Commerce from August 2011 to April 2015, where he consulted within the domains of eCommerce and Omni Channel development. Sebastian studied Industrial Engineering (civil engineering) at the Royal Institute of Technology (KTH). He is a Swedish citizen and resides in Sweden.

Stine Trygg-Hauger has been the Managing director in XXL Norway since June 2021. She came from the position as Managing Director for Clas Ohlson Norway and Chief Commercial Officer for the Clas Ohlson Group covering Finland, Sweden, Norway and Germany. Trygg-Hauger has held several leading positions within Clas Ohlson for the last twelve years and been part of the group management since 2017. Prior to Clas Ohlson she worked as Product Manager in Validus and started her career working as a sales representative in a store. Trygg-Hauger is a Norwegian citizen and resides in Norway.

Anders Lindblom has been the Managing Director for XXL Sweden since March 2020. He came to XXL from the position as Head Of Operations in Elgiganten AB were he has held several leading positions the last eighteen years. Prior to Elgiganten AB he worked twelve years for Siba AB  in various managerial positions. He has extensive experience in store operations, omnichannel development and customer insights. Anders Lindblom is a Swedish citizen and resides in Sweden.

Pasi Lämpsä has worked in XXL since April 2015 and has been the Managing Director of XXL Finland since September 2018. Prior to this position Lämpsä worked in various positions in XXL as Store Manager, eCommerce Manager of xxl.fi and xxl.se and eCommerce Operations Manager. Before joining XXL Lämpsä worked 8 years in different positions in Dressmann. Pasi Lämpsä is a Finnish citizen and resides in Finland.

Magnus Kreuger has been the Managing Director of Austria in XXL since February 2019. Before that he held several leadinbg positions in XXL as eCom Manager Sweden, Operations Manager stores in Sweden, Store Manager and Department Leader. He has worked in XXL since the start of XXL Sweden in 2010. Prior to joining XXL he worked at the sports retailer Team Sportia and before that for almost 11 years at Statoil. Magnus Kreuger is a Swedish citizen, working in Vienna Austria