XXL ASA - Appointed Managing Director Austria

XXL ASA has appointed Mr. Patrick Verwilligen as the Managing Director for XXL Sports & Outdoor Austria. He will start in his new position as of May 1st 2017 and be a part of the management team in XXL ASA from the same date. Patrick Verwilligen is currently employed as Head of Leasing and Member of the Country Mangement Team at Unibail-Rodamco, Europe's leading listed commercial property company. Mr. Verwilligen holds a degree in Real Estate Economics from the University of Applied Sciences Kufstein, Austria.

Mr. Verwilligen is a Dutch citizen that grew up and resides in Austria. He currently holds no shares in XXL ASA and will receive 63,467 share options in XXL ASA.

For further queries please contact:

Tolle O. R. Grøterud

Investor Relations XXL ASA

Tel: +47 90 27 29 59

E-mail: ir@xxlasa.com

About XXL ASA

XXL is a leading sports retailer with stores and e-commerce in Norway, Sweden, Finland and Denmark. It is the largest and the fastest growing among the major sports retailers in the Nordic. XXL pursues a broad customer appeal, offering a one stop shop experience with a wide range of products for sports, hunting, skiing, biking and other outdoor activities. XXL's concept is to have the largest stores with the lowest prices and the widest assortment of products, focusing on branded goods.

This information is subject to the disclosure requirements pursuant to section 5-12 of the Norwegian Securities Trading Act.